Aline Asmar d'Amman and Lina Ghotmeh, both Lebanese, make the world their playground, while remaining impregnated with their root. Cultural diversity enriches their respective projects and offers a refined spatial approach. Inspired by the world of fashion, noble materials, and all forms of creative expression, they tell us three-dimensional stories.
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Aline Asmar d’AmmanArchitect & Founder - Culture in Architecture Studio
Lina GhotmehHumanist Architect & Founder - Lina Ghotmeh - Architecture
Hala MoubarakCo-founder & Head of Exhibitors relations - Beirut Design Fair
Architect & Founder - Culture in Architecture Studio
Aline Asmar d’Amman is an architect and interior design and founder of the Culture in Architecture studio based in Paris and Beirut, practicing a holistic vision of interior design with the absolute belief that beauty, which sparks emotions, contributes to the “poetic soul of the world”. Her projects have included the artistic direction of the renovation of the Hôtel de Crillon, the interior design of the signature suites of this palace hotel and the decor of its historic salons, as well as a collaboration with Karl Lagerfeld on the “Grand Apartments” which he designed. Pursuing her creative dialogue with this designer, Aline Asmar d’Amman carried out the studies and development of the “Architectures” series, functional sculptures in the finest marble crafted by the designer and shown at the Carpenters Workshop Gallery. Aline Asmar d’Amman is currently working on the renovation of the Jules Verne, the iconic venue on the second floor of the Eiffel Tower, with the Sodexo group and Michelin-starred chef Frédéric Anton. Its interior design pays tribute to the capital French chich and decorative arts and to the irreverence of the great iron lady, forging a strong link between Paris and gastronomy, up high in the clouds. Aline Asmar d’Amman will soon turn her attention to the interior design and art curation of the Palazzo Donà Giovannelli in Venice, on behalf of the Barletta group and Rosewood Hotels & Resorts. Furthermore, the Culture in Architecture studio remains involved in other projects in Europe, Asia, the Middle East, and throughout the world.
Humanist Architect & Founder - Lina Ghotmeh - Architecture
Born in 1980 in Beirut, Lina Ghotmeh grew in this millenary and cosmopolitan city, marked by the war stigmata. If she wanted to become an archeologist, her architectural studies at the American University of Beirut lead her to question differently traces, memory, space and landscape by developing her projects through a sustainable and profound approach as she names it: “Archeology of the Future”. After graduating and winning the Azar and Areen Awards with her diploma, Lina pursues her education at the Special School of Architecture of Paris where she becomes an Associate Professor between 2008 and 2015. In London, she collaborates with the Ateliers Jean Nouvel and Foster & Partners and wins, in 2005, the international competition for the National Estonian Museum. To this event, she co-founds her first agency Dorell. Ghotmeh. Tane Architects and leads the Estonian National Museum to its realization, after which she founds her Parisian workshop LG—A (Lina Ghotmeh—Architecture). Unanimously acclaimed by the international press and prestigiously awarded (2016 Afex Award; nominated for the 2017 Miss Van der Rohe Award), the museum has become emblematic of an avant-gardist architecture, unifying beauty of gesture and pertinence. Lina Ghotmeh is also the author of the Palais of Tokyo’s restaurant “Les Grands Verres”. She has been Awarded the 40/40 European Award, the AJAP French ministry of culture award, Dejean French Academy Prize.
Co-founder & Head of Exhibitors relations - Beirut Design Fair
After several years working as an interior architect in the GCC, Hala returned to Lebanon to resume her career and also joined USEK as lecturer in art and design. She contributed to DECO Magazine, a leading Lebanese publication. Her passion for design and creation led her to meet Guillaume Taslé d’Héliand and set up the first Design Fair in Lebanon, held for the first time in September 2017. Her work with craftsmen and designers gives particular importance to the design process and communicates often about Beirut: the city she carries in her heart.