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How independents are balancing commercial ambition with conscious consumption ?

Saturday 8 September — 15:00 - 15:30
The retail lab

Description

How independent boutiques are perfectly placed to serve the increasing demand for customers who want to 'shop with a conscience' and how the old-fashioned art of storytelling can be applied to online retail to support them in this endeavour ?

Participants

Orla Mac DonaldHead of Business Development - Trouva

Orla Mac Donald

Orla Mac Donald

Head of Business Development - Trouva

Head of Business Development at Trouva, Orla is responsible for growing Trouva’s curated community of independent boutiques. Having previously spent 5 years at online marketplace, Orla is well versed in how small creative businesses can present themselves online and what it takes to stand out in today’s retail climate.

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