Designers & La Redoute, 50 years of collaborations. An analysis
Friday 6 September —
12:00
- 12:30
The retail lab
Description
Co-branding, limited editions, collaborations…
Designers & La Redoute: a fashion that has lasted for 50 years.
Starting in 1969, an entire history of encounters and trust has been created.
We offer an analysis & understanding of these partnerships.
Participants
Sylvette Boutin LepersDirector of Designer Partnerships & Image - La Redoute
Sylvette Boutin Lepers
Director of Designer Partnerships & Image - La Redoute
Passionate about garments and their history, Sylvette Boutin Lepers joined La Redoute as a manager, then as a buyer. She then directed the Press department there for over a decade, with the goal of highlighting fresh Fashion and Design talents. In 2015, she was asked to head up the Ready-to-Wear Style teams. Since 2017, she has devoted her time exclusively to promoting and supporting designers. In 2018, she became part of the Master’s degree jury for HEAD in Geneva. Always on the lookout for new talent, Sylvette Boutin Lepers quickly spotted Anthony Vaccarello, Jacquemus, Amélie Pichard, and KOCHE. She initiated exclusive Capsule collections with major fashion houses, young, creative labels, and new enterprises, to provide a fresh take on tomorrow’s fashion, such as with Casa93 or About A Worker.