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Building your international brand strategy

Friday 7 September — 15:00 - 15:30
The retail lab

Description

With the development in digital, “doing business” internationally seems to have never been easier. How to transform a tactical opportunity into a winning brand strategy? Let’s review the prospects and the pitfalls trough a cross-decoding of brands, meta-trends and local culture.

Participants

Nadège DepeuxBrand and Semiotic Strategy Director - Labbrand Consulting

Nadège Depeux

Nadège Depeux

Brand and Semiotic Strategy Director - Labbrand Consulting


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