3D : from product modeling to consumer experience
Sunday 9 September —
11:00
- 11:30
The retail lab
Description
Nowadays, 3D has become an essential technology to boost your activity and your competitiveness. It is an excellent preview tool to reassure consumers and ease their decision.
Participants
Simon BookerVice-President Sales and Marketing - Home By Me / Dassault Systèmes
Simon Booker
Vice-President Sales and Marketing - Home By Me / Dassault Systèmes
Building on an engineer’s inquisitive mind, I use 30 years as a sales and marketing hybrid & a passion for the art of communication to help my customers drive change & be truly remarkable. The impact of digital and social in society continues to drive shifts in buyer behaviour that blurs the lines between sales and marketing. A “millennial mindset”, helps me keep an open mind to “connect the dots” and listen to new perspectives. With 20 years in international IT sales and a passion for 3D spanning consulting, pre-sales, major accounts and product management my focus is to help the Dassault extended sales team find new ways to drive addictive 3D experiences for the digital buyer.