10 good reasons to exhibit at the Maison&Objet Paris trade fair
Published on 28 December 2021
Why exhibit at Europe’s biggest design and lifestyle event? The answer’s in the question! But if that’s not enough to convince all you Maison&Objet regulars and newcomers, here are 10 good reasons to come and join us from 08th to 12th September 2022.
1. OUTREACH
A world of new clients awaits
On the lookout for new customers? Well, we’re the bearers of good news: 90% of visitors primarily attend Maison&Objet to make new connections and meet potential suppliers. And guess what? It could be you!
2. CUSTOMER RELATIONS
A customer in hand is worth two in the bush!
We’re sure your most loyal customers would love nothing more than to put a face to your email address. The Maison&Objet Paris trade fair offers a golden opportunity to show them they really matter by inviting them to drop by and see you and then welcoming them with open arms.
3. BRAND AWARENESS
52,000visitors, all with eyes for you
With around 50,000 visitors attending each edition, including some 900 journalists, bloggers and influencers, what better time than now to build awareness of your brand? Our advice: take time to create a stunning stand to boost your brand image.
4. OVERSEAS INTEREST
The world truly is your oyster
Wondering how to grow your business overseas without having to spend the year sitting on a plane? From 08th to 12th September, the crème de la crème of the international design and lifestyle scene will all be in one place - Paris. At each edition, we welcome an average of 20,000 visitors on average from outside France.
5. ORDERS
Can we tempt you to anything else?
With almost 60% of visitors primarily attending the trade fair to place orders, there’s a strong chance you’ll seal some truly amazing deals. Not to mention the fact that all the contact details you amass both at the event and online can then be used to follow-up on leads, possibly triggering additional sales.
6. NETWORKING
Meet the industry’s A-listers
Maison&Objet Paris, AKA The Place to Be! You’ll come face to face with the French and international lifestyle industry’s most influential specifiers, not to mention rubbing shoulders with visitors whose profiles are exceedingly enticing: 58% are business managers & owners! And that’s just for starters...
7. NEW
Shine a light on your brand
Planning on launching a new product? Then you’re in the right place! At Maison&Objet, the sector’s most exciting new finds are thrust centre stage by being featured in our “What’s New?” edits, for example. A veritable treat for visitors and exhibitors alike!
8. FEEDBACK
The quickest way to conduct market research
What could be better than watching consumers get hands-on with your products right before your eyes? The Maison&Objet Paris trade fair is the perfect place to find out what people really think about your latest creations, fast-tracking your market research!
9. TRENDS
Identify what’s hot and what’s not
Attracting some 2,000 brands, including 500 new brands each year, and with exhibitors heralding from around 50 different countries, the trade fair is a veritable creative melting pot where you’ll be able to get a good look at the market and tune into the latest trends.
10. SOCIAL MEDIA
The buzz is just one click away
The trade fair is also active online. We have an overall community of more than 1.5 million followers across Facebook, Instagram, Twitter and LinkedIn, who all follow the Maison&Objet pages to get a regular dose of inspiration. Get involved!
Interested in attending our upcoming trade fair?
Maison&Objet Paris, from Thursday 08th to Monday 12th September 2022.