That’s how many seconds it took on average for each new lead brand + buyer to be generated during Maison&Objet’s first Digital Fair in September.
The popularity of the MOM digital platform has inspired us to create even more spin-off events that will be rolled out during the first quarter of 2021, giving the international design community the chance to further broaden their network of contacts. As of January, several sector-specific and specially themed Digital Fairs will open back-to-back, offering scope for increasingly targeted engagement. These digital activation opportunities will culminate with a return to the Parc des Expositions Paris-Nord Villepinte from 26th to 30th March 2021 for a real-world edition augmented with multimedia content and accompanied by a brand new “Le Off” itinerary off-site tour through Paris.